aMEX ART BASEL
AMEX PLATINUM STUDIO X ART BASEL
In partnership with Unstaged and Momentum Worldwide, AMEX Platinum Studio launched a dynamic web experience at Art Basel 2021 that connected Miami Beach attendees with curated art pieces through QR codes, offering detailed insights and direct purchase options. The platform also featured a real-time Lizzo merchandise feed during her performance, blending art, music, and digital commerce to create a next-level interactive festival experience for AMEX Platinum cardholders.
My Role: Creative Director (Digital)
Project Partners: Momentum Worldwide, Thinkingbox
Client: American Express Platinum & Unstaged
AMEX ART BASEL
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AMEX ART BASEL
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AMEX ART BASEL • AMEX ART BASEL •
ACTIVATIONS